Browsing Tag

body type

News Press

Coco Reef® and LYCRA® Launch Flaunt Your Shape Campaign to Encourage Body Positivity

February 20, 2019
Flaunt Your Shape, Coco Reef Swim, Lycra Brand, Flaunt Your Shape in Coco Reef Swim

Coco Reef® and LYCRA® Launch Flaunt Your Shape Campaign to Encourage Body Positivity

NEW YORK, NY — February 20, 2019 — Working in conjunction with LYCRA®, Coco Reef Swim® has announced the launch of its much anticipated Flaunt Your Shape Campaign.

Designed to promote body confidence, the campaign features five up-and-coming social media influencers who are challenging society’s traditional standards of beauty. Through this diverse range of inspirational women, the movement’s founders hope to banish the notion that beauty is “one size fits all.”

“You deserve to feel good in what you’re wearing,” began Maureen Wahl, Design Director of Coco Reef Swim. “We want women to know that beauty is about so much more than a measurement or a trend. Working with LYCRA® has allowed us to design the industry’s highest quality products for women’s bodies.”

As the premier bra sized swimwear line on the market, Coco Reef is dedicated to providing women with swimwear that compliments, sculpts and supports their figures. Through their partnership with LYCRA® they believe that they will be able to show women that wearing a well-made, perfect-fitting swimsuit does have the power to evoke confidence, self-assurance and strength.

To embolden their #FLAUNTYOURSHAPE campaign, Coco Reef specifically created swimwear that utilizes LYCRA® XTRA LIFE™ fiber- a unique technology that holds its shape wear after wear. The result has been highly-celebrated swimwear that highlights the beauty of a woman’s figure.

To learn more about the campaign, visit https://www.cocoreefswim.com/Flaunt-Your-Shape

 

About Coco Reef Swim®

Since 1996, Coco Reef Swim has been committed to designing fit solution, bra sized swimwear for a diverse customer base. Today, with extended sizing and silhouettes, the company is the premier bra sized swimwear line on the market. Through their unwavering commitment to fit and support, they have provided women with swimwear that compliments, sculpts and supports their figure. To learn more, please visit their website: www.cocoreefswim.com.

 

Beauty Fashion Lifestyle Press

Diving In with Iskra Lawrence

November 23, 2016
Welcome to Diving In, a new series where we sit down and discuss body confidence with inspiring women. In this piece, we sit down with English model, Iskra Lawrence. Lawrence is not just a pretty face, she’s an #AerieReal role model, an advocate with the National Eating Disorder Association and an active editor of The Runway Riot. She stars in Coco Reef’s newest campaign, Flaunt Your Shape. The campaign focuses on embracing the body positivity movement and encouraging women to show off their bodies. The goal is to show women that being who they are is not only good enough, it’s perfect. So, who better to enlist to kick off our campaign than the queen of body positivity herself, Iskra Lawrence?! Coco Reef chatted with Iskra about being a role model, her life motto and what advice she would give her younger self.
__
How did you become body positive? What was the journey to accepting and loving your body like?
I’ve been modeling since I was 13 and after I hit puberty and my body began to change. I was dropped from my agency because my hips were too large to be a straight-size model, and I was ridiculed on modeling sets for being the “fat girl.” I went on extreme diets and looked up different surgeries in an attempt to change my body into something it would never be. I realized I didn’t want to be this person, so I decided to accept and celebrate my body for what it was. It was then that my career as a model really took off — I signed with my agency JAG and started working with Aerie on their #AerieReal campaigns, which was a dream come true. It wasn’t an easy journey, but learning to love myself was the best thing for me, not only in my career, but life.
 _
What advice would you give your younger self?
 Stop fighting yourself.  When you look in the mirror, stop looking at the things you don’t like and start celebrating the things that make you feel beautiful and unique. Life is too short to constantly battle yourself and get hung up on the negative.
__

How important is it to you to find clothes that fit your shape? 

Shopping can be really daunting, but when you find clothes that you love and make you feel great, it can be a really fun and empowering.

What is your life motto?
 The best gift you can give yourself is self-love. No one else’s love can have a greater impact on your life than your own.
__
What advice would you give for someone struggling with confidence and body acceptance?
 I like to start every morning by waking up, looking in the mirror, and asking myself what I am going to accomplish that day. We are so focused on our appearance, that we often forget how much our bodies and minds can accomplish — whether that’s going to the gym, finishing a big project at work, or spending time with loved ones. By shifting that mentality, you can change your outlook on life and start each day on a positive note.
 
What is it like being a role model for so many people? 
 It is so humbling. Because I struggled for years with body image, it was important to me to use my platform to share my experience as a way to help others. Through my work with Aerie and the National Eating Disorders Association, I get to connect with so many young women and girls and talk about body image as well as mental health, which go hand-in-hand. It is both an honor and responsibility to give a voice to these issues that few people talk about.
__
How do you ‘Flaunt Your Shape?
 I flaunt my shape by being true to myself! I’ve accepted my body as it is and focus on taking care of it, both inside and out.
__
Beauty Fashion

Best Style Swimsuit for Your Body

May 8, 2014

When it comes to swimwear, finding the best style swimsuit for your body type is absolutely key. Whether you’re curvy, straight, pear shaped, or apple shaped, it’s important that you find a swimsuit that will flatter your figure and help you feel confident!

If you’ve got a straight figure, you can feign curves with a patterned or brightly colored print. Ruching at the bust creates the illusion of a larger bust, while hip details create a side curve! A halter style tankini will create the illusion of curves up top. We suggest: Grotto Snake Five Way Tankini and the Kenya Dot Mix Bountiful Bandini

Grotto Snake the Five Way Tankini Kenya Dot Mix Bountiful Bandini

 

If you’re curvy, you’ll want full cups to give you ultimate support! A high waisted bottom will elongate your body, and give you that supermodel length. However, don’t forget to get something with a little stretch – fabric without enough give will band into your skin and give the illusion of rolls where they aren’t. You want a swimsuit that looks smooth and comfortable. We suggest: Embroidered Mirrors Divine Power Bra or Solids High Waisted Bottom

Embroidered Mirrors Divine Power Bra Solids High Waisted Bottom

 

 

If you’re small on top, a top with underwire and/or cushioning will create the illusion of cleavage. Prints will add curves, especially zig zags, which are great for lengthening a small or short torso. Embellishments will also amp up your curves and draw attention upwards. We suggest: Brush Flower Halter Bra or Kenya Zig Zag One Shoulder Tankini

Kenya Zig Zag One Shoulder Tankini Brush Flower Halter Bra

 

If you’re busty, a top with thicker straps will be the perfect support that you’ll need. A built in shelf bra will hold you up, and removable cups will let you control the amount of cleavage you’ll show. We suggest: Color Blocked Spliced Halter Bra or Embroidered Mirrors Signature Twist Tankini

Color Blocked Solids Spliced Halter BraEmbroidered Mirrors Signature Twist Tankini

 

If you’re still unsure of the best fit for your body type, we’d be happy to help! Shoot an email to fitting@swimwearanywhere.com with your body type and any personal preferences and we’d be happy to make a recommendation!